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Four-session workshop tackles Meta's AI shift across Reels, Groups, and Ads

2024-05-16

Four-session workshop tackles Meta's AI shift across Reels, Groups, and Ads
Photo: Jacek Halicki (CC BY-SA 4.0)

Marketers struggling to keep pace with Meta's rapid-fire changes - new Meta AI developments, shifting guidance on what works with Instagram Reels, big changes to Facebook Groups after the API was deprecated, AI rolling out in Groups, and a stream of Ads Manager updates with new AI features - are the target audience for a deep-dive workshop series running live across May 20, 21, 22, and 27. Sessions start at 12pm Pacific, 3pm Eastern, and 8pm BST, with replays included.

The three-part workshop plus a bonus session covers AI-empowered Facebook and Instagram Reels, growing and monetizing Facebook Groups, and running effective Meta ad campaigns, even on a very low budget. It also promises to explain how Meta AI affects creators, marketers, and advertisers; what the company plans to launch soon, and which AI tools are worth adopting and which can be ignored.

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