Nashville seller conference banks on a room where 60% already do $1M-plus

Organizers of the April 8 to 12 e-commerce conference in Nashville are leaning on the quality of the room: 60 percent of attendees already sell more than $1 million a year, with the other 40 percent trying to get there.

They cite a recent survey in which every seller said they wanted two to five times growth this year, while most grew less than 20 percent, and pitch the four-day event, with 500 sellers, 100 creators and 41 speakers, as where that gap closes.

The session list reads like a map of where the industry is heading: doubling sales with email, social discovery, YouTube as a second storefront, AEO, retail expansion, influencer partnerships, AI e-commerce tools, emotional video selling, AI avatars, competitive niche domination, Rufus and Cosmo optimization with Amazon Marketing Cloud, omni-channel selling across Amazon, TikTok, Shopify and Walmart, PPC launch playbooks, listing teardowns, creator sales forces, TikTok product selection, fighting hijackers and counterfeiters, maximizing exit value, marketplace finance, UGC systems, product sourcing, and scaling from $1 million to $10 million.