The AI adoption gap among sellers is becoming visible
Six months ago, many sellers began treating AI as a working tool rather than a curiosity. While others waited to see how the technology would shake out, adopters began optimizing images for click-through without designers, tailoring listings for Amazon's Rufus assistant, generating converting copy, building content calendars in under an hour and automating work that once consumed 15 hours a week.
That divide is the backdrop for a three-day virtual conference running January 20-22, where 21 speakers, described as practitioners actively using AI in their own businesses, will share working playbooks for marketplace selling in 2026.
Access is priced two ways: a $497 live ticket, or live access included with a $9 seller club membership, which also carries a further $497 credit toward the organizer's April Nashville conference for members who stay through April.
